Why Supporting Local Sleep Businesses Still Matters
For more than 20 years, Sleepmart has been helping Sydney customers find the right pillows, mattresses and sleep solutions.
Over those two decades, we've seen many changes in the industry. New brands, new technologies, changing shopping habits and, more recently, a challenging environment for many Australian businesses.
The recent news surrounding A.H. Beard, one of Australia's longest-established mattress manufacturers, has given us a moment to reflect.
Founded in 1899, A.H. Beard entered voluntary administration in April 2026, after more than 125 years of family ownership. The business has faced pressures including rising manufacturing costs, competition and changing consumer spending habits.
It's a reminder that even the most established names in our industry are not immune to changing times.
More Than Just Selling Mattresses
Running a sleep retail business isn't simply about placing products on shelves.
Over the years, we've met customers with very different needs. Some prefer a firm mattress, while others need something softer. Some come looking for a specific pillow height, while others aren't quite sure what they need until they've tried a few options.
We've learnt that comfort is personal, and there's rarely one solution that works for everyone.
That's why we continue to believe in carefully selecting our products, listening to our customers and offering the opportunity to experience different options in person.
A Challenging Time for Businesses of All Sizes
Rising costs are affecting businesses across Australia, and the bedding industry is no exception.
From manufacturing and transportation to rent, wages and everyday operating expenses, the cost of doing business continues to place pressure on businesses of all sizes.
Retailers like Sleepmart face many of these same challenges.
At the same time, we understand that households are managing their own rising living costs and making more considered purchasing decisions.
Finding the right balance between quality, affordability and good service has never been more important.
More Than Just Selling Mattresses and Pillows
Over the years, we've learnt that finding the right sleep solution isn't always straightforward.
Some customers are looking for better neck support, while others need a mattress that suits their personal comfort preferences. Sometimes, a small adjustment to a pillow can make a meaningful difference.
That's why we believe in taking the time to understand what each customer is looking for, rather than simply recommending the most expensive product.
We also recognise that choosing a suitable sleep product can be part of a broader conversation about comfort, posture and individual needs.

20+ Years, Thanks to You
Perhaps the most rewarding part of running Sleepmart is seeing customers return.
Some have been shopping with us for years. Others first visited with their parents and are now choosing mattresses for their own homes.
We also would also like to express our sincere appreciation to the physiotherapists, chiropractors and other healthcare professionals who have worked with Sleepmart over the years.
It's these relationships that make being a small local business meaningful.
We know that every purchase is a choice. When you choose Sleepmart, you're placing your trust in our products, our advice and our service.
And we don't take that trust for granted.
To our customers, our healthcare partners and everyone who has supported Sleepmart over the past two decades: thank you.
Your support has helped us serve the Sydney community for more than two decades.
As our industry continues to evolve, we'll keep doing what we've always believed in: listening, learning and helping people find comfort that feels right for them.
With heartfelt thanks,
Sunny & the Sleepmart Team
Visit us in Chatswood or Hurstville, or explore our collection online at sleepmart.com.au.
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